Singular - New User Acquisition Campaign
Partner Configuration
Enable Appier
Go to Attribution > Partner Configuration.
Search "Appier" in the filer box.
Choose "Configure Appier".
Configuring App-Specific Parameters
4.1 Choose the corresponding app and site.
4.2 Select the first tab - Attribution Postbacks & Settings
4.3 Check all boxes to send Appier all postbacks, like you see on the screenshot below:
4.4 Configure Attribution Window Settings according to your needs, examples below:
IMPORTANT NOTES
It is highly recommended to enable all postbacks for all sources, including attributed to Appier, other media, and organic data to improve and streamline campaign optimization.
For UA campaigns, please use attribution window under Installs expand only. Please do not set up any attribution windows under Re-engagements expand as it will not work for the UA campaign.
Configuring In App Events Postback
5.1 Select the second tab - In App Events Postback
5.2 Please add all events which will be sent to Appier
5.3 For Revenue events, please check the "Send revenue" box
5.4 Please make sure that Send All is checked for all events you will be passing to Appier
Refer to the screenshot below for example setting
5.5 Don't forget to click SAVE after you're done setting up your events.
🚧 Appier Recommendations On Event Types:
It is highly recommended to pass us at least the following events to achieve the best possible results
Install Event
Open Event
Revenue Event
🚧 Note on your Singular Instance:
Depending on your package(contract term) with Singular, you may not be able to see in-app events' setting icon. If you can't find it, please contact to Singular Support who's in charge of your account.
Generate Links
Create Link 1. Go to Attribution > Choose the corresponding App and click Create Link.
2. Choose Partner as link type.
3. Choose Appier as Source Name.
4. Enter a Link Name, for example: appier_ios.
5. Select Link Settings and Redirects.
6. Depending on your OS, put the Google Play Store / App Store link under Link Sub-Domain.
8. Enable the corresponding OS.
9. Enable Probabilistic Attribution
10. Set the fallback URL under "If the app is not installed go to"
Screenshot with example settings below
10.1 OPTIONAL. You're able to override attribution settings if required. This can be done by expanding Attribution Settings. Default attribution windows are set from the Partner Configuration page, the toggle is to override values for this link only. This step should be skipped if you do not plan to override the attribution settings.
11. Copy the links from Link Summary and send them to your Appier point of contact.
12. Do not forget to click Done.
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